Northern Sales Appointment for Shavings Company

Northern Sales Appointment for Shavings Company

The UK’s leading equine bedding manufacturer, BEDMAX shavings, has today announced the appointment of Gemma Dresser as Area Sales Manager for the North of England and Ireland.  Gemma joins BEDMAX from Farmway Ltd/Mole Country Stores in Alnwick, where she worked for three years in sales and administration before moving into the role as Duty Manager.


In her new position, she will be part of the company’s UK wide sales team and she will be responsible for identifying new opportunities for BEDMAX shavings. She will also be required to develop the sales of STOCKMAX, to the farming, game and poultry sectors and the sale of HOTMAX fuel logs.


Based in rural Northumberland, Gemma is perfectly located to optimise and develop the sales of BEDMAX shavings within the geographical area of northern England.


Having previously worked as a freelance groom, Gemma understands the care and attention to detail, which horses require to maintain their optimum performance. She is fully aware that a bespoke dust free bedding product such as BEDMAX can make a difference to the well-being of all stabled horses. 


Gemma who is based in central Northumberland is delighted to be joining such a progressive organisation, combining her passion for horses with her career progression:


“Having been the first company in the UK to manufacture dust free tailor made shavings BEDMAX really is internationally renowned, so I am thrilled to have the opportunity to work for an industry market leader and to be part of such a well-respected company. In my new role, my aim is to further develop sales with existing customers and to identify new customers for all of our products, BEDMAX, STOCKMAX and HOTMAX.”